The latest thinking, news and events from the world of Recruitment

CV-Library Paints the Nation Blue with JCDecaux

SHARE
,

CV-Library, the UK’s fastest-growing job site, is thrilled to announce its seven-figure partnership with JCDecaux, the UK’s leading outdoor advertising company, in the biggest offline advertising campaign ever run by the job site. This follows CV-Library’s announcement that it will be taking on an office in London, as well as its Head Offices in Hampshire.

The job site has seen exceptional growth in 2015, and its success looks set to continue into 2016. JCDecaux, a prestigious, award-winning advertising business, has previously worked with some of the world’s biggest corporations. 2015 has seen CV-Library presented with ‘Creative Offline Advertising’ award, as well as being crowned the UK’s Best Generalist Job Site. Meanwhile the outdoor advertising company was recognised as having the ‘Best Interactive Campaign’, at awards ceremonies held earlier this year, laying the foundation for a successful working relationship between the companies.

Working together to paint towns and cities across the country blue through national rail, roadside and premium digital landmarks, this new partnership will aid in supporting the job site’s new National Accounts team, who will be based in London Victoria as of January 2016.

Lee Biggins founder and managing director of CV-library comments:

“This is our biggest reinvestment in outdoor advertising to date, and we expect to more than triple our outdoor reach. Working together to harness the power of outdoor advertising, we aim to move rapidly through new markets and to really drive the company’s expansion within the recruitment industry.

“By honing in on the commuter market throughout London, we’ll continue to work innovatively to push the CV-Library brand to the forefront, and break through the noise. A greater national reach will put our vacancies in front of more candidates, resulting in more applications for our clients. In painting the country blue, there won’t be a candidate that doesn’t know who we are.”

Learn more about CV-Library at www.cv-library.co.uk, or find out more about JCDecaux at www.jcdecaux.co.uk.

SHARE

Posted by:

CV-Library is one of the UK’s largest online job sites, with the UK’s biggest database of over 10.3m CVs. The company was founded in 2000 as a response to Lee’s identification of a market niche. As a young carpet fitter at the time struggling to find work, Lee saw a need for an easy-to-use job board benefiting both job hunters and recruiters. With a £9k loan and help from a web developer, the CV-Library website was built. Lee’s raw passion and hands-on marketing strategies lifted the business off the ground and it is this that continues to push his company to new heights.

The business is now one of the fastest growing websites in the country. The team is expanding rapidly, now employing over 140 staff. It has also launched sister website, Resume Library, in the US, where the company is set to expand and take the brand global over the coming years. Lee puts the reason for his success down to working incredibly hard, loving what he does and a strong desire to make the business the best it can be.

Lee has received over 50 awards and accolades to date and was last year recognised as Entrepreneur of the Year. In April 2015 CV-Library was also ranked as number 49 in the Sunday Times Profit Track 100.

Related Articles