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3 Reasons your Graduate Recruitment Campaign is Failing


As employers finalise graduate recruitment campaigns the race is on to hire the top talent. If your campaign is failing to live up to your expectations, here are three reasons why:-

You ignore sector trends

A poor candidate response, or a drop in applications compared to last year, may mean you aren’t paying attention to the trends affecting your sector. At the beginning of this year High Fliers predicted an increase of 4.3% in graduate vacancies, with public sector, retail and engineering employers all planning to increase their intake. More recently, concern has been expressed over a 20% fall in graduates applying for banking, finance and accountancy jobs in the last 12 months.