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Employee Turnover Rates: An Industry Comparison


Employee turnover tends to have ugly connotations to it, mainly because replacing lost talent is costly in terms of employee compensation and business profitability.

On the one hand, excessive turnover can cost an organisation about 33% of its employees’ compensation package, which includes wages and benefits. On the other hand, companies with high turnover rates can be outdone by offices with low employee turnover up to four times profits-wise.

On top of these losses, companies also have to keep employee morale in check, as poor morale is deemed unhealthy for organisations overall.

Why Employees Leave

Employees leave for a variety of reasons such as lack of culture fit, an unhealthy work environment, or below-average compensation especially for top performers or achievers. However, it takes objectivity for your HR team to understand that poor people management is also a major culprit in most turnover cases.

One of the ways this could be demonstrated is how managers coach employees. Without proper coaching, employees maintain a status quo with no improvement in their work performance, which may eventually result in employees becoming unproductive or feeling inadequate. Either way, it could have a negative impact on the growth and success of individual employees, as well as on teams within an organisation.

It’s also possible for employees to feel that the responsibilities given to them do not match their expectations, no thanks to indistinct discussions of what exactly the job is all about during the interview stage.

Uncertainties and mistrust may then get in the way of manager-employee relationship, causing another stumbling block in talent retention. In extreme cases, there could be an unjust treatment of employees such as playing favourites or playing the blaming game happening in the workplace, which could antagonise members of the organisation.

These are just some of the scenarios that explain why having good managers in your workforce makes unnecessary turnover a little less common—if not totally avoidable. Whether or not this holds true for your organisation, what’s certain is that excessive turnover is detrimental for your business in more ways than one.

The Cost of High Turnover

We’ve already established the fact that exiting employees can cost your business, given that you had to invest resources into hiring, training, and certifying them in the course of their employment. Those investments immediately vanish into thin air once an employee resigns, while replacing old employees can make you expend additional resources yet again on job posting and other recruitment activities.

Unfortunately, your company’s turnover woes don’t stop there. The following areas also suffer negative impacts when there’s a high rate of employee attrition in your office:

1. Overall business performance

There’s a perceived deterioration in profit margin and customer service attributed to employee turnover, according to a study about the impact of employee turnover on performance.

The premise is that when good employees quit and less experienced workers are retained, the quality of business solutions and service provided to customers decreases, as customers tend to get attached to certain employees in the organisation. Once customer relationship is compromised, overall business conditions might be put at risk as well.

2. Daily task management

Apart from quality issues, employee turnover also affects the quantity of work finished. The Encyclopedia of Business asserts that it may be a struggle for teams where employee turnover is high to complete their daily tasks or functions, especially when there is no proper coordination or exchange of information between former employees and current ones.

3. Company image

A high attrition rate can result in a negative reputation for companies as potential employees may find it alarming that people are choosing to leave the organisation.

Recruiters attest that it is challenging for them to map qualified candidates to any organisation where there is history of beyond-normal turnover.

4. Team dynamics

Frequent changes in employee line-up can have serious consequences on a team’s ability to establish rapport among its members. It can be extremely difficult and might take a long time for teams to adjust to the work habits of a new employee who has been hired to replace someone from their own bunch, especially if it’s an outsider that’s brought into the organisation.

5. Productivity and continuity

Individual and team productivity may slow down due to employees leaving the company. For one, the new employee has to go through a period of adjustment in the workplace, which means tasks may take longer to finish as far as the new hire is concerned. Consequently, there might also be delays within teams who are relying on their newbie member to help them get things done.

Further down business operations, the continuity of service to clients may likewise be affected by a high turnover rate, especially for companies in customer-oriented industries. When your most experienced employees leave, they take with them their expertise and other internal mechanisms that are necessary for someone to perform well.

This could pose a concern on customer loyalty, which could be at risk when you have customers who might find it difficult to communicate their usual concerns to a new customer service staff every time. Not to mention that a new employee might not be as capable as your former, more experienced employees.

Turnover as a result of top employees getting transferred to a different assignment or department can also be harmful for productivity and continuity, especially when the managers who are supposed to handle them are not quite ready for such change.

But Not All Turnover is Bad

Considering all the drawbacks that workforce attrition presents to the organisation, you might be surprised to learn that some types or amount of turnover can be good for business, too. For example, internal turnover – which is the movement of personnel from one project or function to another – can be positive since you’re able to retain your highly skilled and trained employees within your company.

The key is to use it employee turnover as an opportunity to improve your recruitment and management policies and turn it into a means to further grow and develop your organisation.

Here’s how you can take advantage of your company’s fair share of turnover:

1. Improve your talent

A bit of turnover can be healthy if it allows you to get rid of undesirable employees in favour of someone who can add value to your business. It’s a strategy that worked well for General Electric and its former CEO, Jack Welch, who made it part of the company’s annual performance policy to replace employees who were at the bottom 10% of the workforce. In effect, GE became an industry leader and a profitable enterprise for years.

Today, more organisations are following suit, engaging in employee ranking to further identify the top 20% and middle 70% of their workforce which they use as basis in giving out employee compensation and training benefits.

2.Prevent complacency

This has also something to do with the mindset of certain employees, who don’t work hard enough to be able to keep up with the company’s vision to always try to innovate its products or services.

Such employees are hesitant to take things to a higher level because they’re too comfortable with their current status or position. It goes without saying though that a stagnant company and workforce can be a bad recipe for business success.

3. Review your manpower costs and incentive allocations

You might be incurring high manpower costs without you realising it, and dealing with employee turnover can give you an opportunity to revisit your compensation or retention policies. An appraisal system that evaluates your employees’ performance is primarily aimed at helping you identify which of your employees is deserving of salary increases or bonuses or which ones need mentoring.

Employee appraisal and ranking can even assist your managers in addressing performance issues among unproductive workers and coming up with appropriate interventions to help someone improve before the need for termination of employment arises.

4. Broaden your perspective

Bringing new employees on board gives you a chance to discover a new breed of thinkers and doers who may have a different set of perspectives that are unconventional with your current workforce.

A diverse set of employees can provide the balance that you need to honestly evaluate which ideas can drive growth for your business. Your new hires might also have relevant experience learned elsewhere that can help shape new directions for your company.

5. Stay competitive

In today’s era, where technological innovations are becoming the norm, you need employees who can adapt to changes that are taking place in real time. Otherwise, you might find yourself stuck with employees with no understanding of how important it is to readily grab the opportunity to learn new ways of doing things in the workplace, so you could be a game changer in your industry.

Industry Comparison of Turnover Rates

Here are the 2017 average turnover rates in the UK by occupational group according to XpertHR:

Occupational Group Average Turnover Rate (%)
Distribution 13.5
Engineers 4.9
Engineer Technicians 10.1
Financial Staff 9.5
General Management and Admin Staff 3.1
HR Staff 12.0
Publishing and Events Staff 17.7
Sales and Marketing Staff 9.2
Education Staff (Academic) 11.5
Education Staff (Non-Academic) 10.2
Housing Sector Staff 11.6
Technology Staff 6.8
Voluntary Sector Staff 10.9

Here are the 2017 average turnover rates in the US by industry according to the Bureau of Labor Statistics:

Sector Average Turnover Rate (%)
Mining and Logging 3.7
Construction 4.9
Manufacturing 2.4
Trade, Transportation, and Utilities 3.7
Information 3.0
Financial Activities 2.5
Professional Business Services 5.1
Education and Health Services 2.7
Leisure and Hospitality 6.2
Other Services 4.6
Government 1.5

The following gives you a glimpse of average rates of employee turnover among U.S. technology companies as of Q1 2017:

Sector Average Turnover Rate (%)
Hardware 15.8
Medical Devices 17.3
Semiconductors 15.2
Software 22.4

These are the sectors with the highest turnover rates in the US today:

Sector Average Turnover Rate (%)
Staffing 352
Hotels 60-300
Supermarkets 100
Fast Food (or QSR) 100
Retail 59


During Nathan’s early career, he gained considerable experience from across many industries including Sales, Teaching and Retail, however more recently Nathan has delved into the world Digital Marketing and Publishing. Drawing on his past experiences, Nathan brings all aspects of his knowledge into Recruitment Buzz, possessing great research and social media skills.

Born and bred in Wales, Nathan is as Welsh as they come – living in the heart of the Valleys, Nathan proudly takes place as our resident Welsh speaker. However, Nathan’s knowledge of global understanding exceeds the Welsh borders, having lived in London, parts of the US and Ecuador.

Nathan is a self-proclaimed geek, having gained a degree in Natural Science via the Open University in Wales. In addition to his passion for science, he has a love for technology, nature, art and of course football!


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