The latest thinking, news and events from the world of Recruitment

Return to Sender: Why Candidates Keep Ignoring your Recruiting Emails


With the proliferation of increasingly sophisticated sourcing systems and solutions available to recruiters today, finding top talent today is easier than ever before, meaning that simply finding the right candidates is no longer the real recruiting challenge.

Instead, the hard part for most employers today is breaking through the recruiting noise so endemic to stuff like search and social and creating a compelling enough message to break through and make sure that your talent acquisition call to action actually gets answered.

That’s why, when it comes to communicating with talent today, personalization still beats automation for turning passive prospects into active candidates – and no matter how high tech recruitment has become, high touch remains so critical1 for determining hiring success.