The latest thinking, news and events from the world of Recruitment

The Business Development Paradox


Business Development Paradox : a condition found in companies who state a desire to grow, but don’t expect their best business development people to find new business. Commonly found in Recruitment.

Why are your best Development People doing the least business development activity?

It’s an ugly sentence granted. Take a second to let it sink in. Read it out loud maybe.

It’s a peculiar part of the recruitment industry. The people with the highest levels of skill and experience in business development, spend the least amount of time doing active business development.

It’s a Paradox.

If you want your business to grow, surely you want your most effective people to be flexing their BD muscles and using their networks to bring in new business. That’s what happens in Law and Accounting firms. It’s the partners at the top who are responsible for bringing in the business. So why in recruitment have we flipped that model on its head?



Alex is a recruitment trainer that blends over 17 years in specialist recruitment with over 24 years of coaching people in developing their skills in order to improve performance. He stands out amongst the other trainers in his field due to his ability to take difficult ideas or concepts and translate them into easily applicable tools and techniques.

His experience of training thousands of consultants and managers has helped him build the Elevated Sales Process. This is a “principled” approach to growing a sustainable recruitment business. The Elevated Sales Process is built on a belief that in order to succeed in todays market you need to be a specialist in your market, be able to build relationships of influence, deliver high value service & master time management.

He is the founder at Elevated Recruiting, a recruitment training firm that blends the best of on-line learning and face-to-face learning to deliver training programs that work.

Elevated recruiting courses are different because:
– They use a learning approach that is proven to work with adults
– They utilise cutting edge learning technology to produce engaging on-line & virtual learning experiences
– They blend on-line recruitment training with face-to-face or web workshops
– They increase performance by supporting line managers in following up on training more effectively.


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