DIGITAL MARKETING HEADS
More and more companies are looking to beef up their online presence to meet the growing demand amid a sharp increase in the number of people accessing the internet. It is critical for such companies to have the right person to lead the digital marketing team. “Companies across sectors are ramping up their digital marketing teams and the job profile is slowly but surely attracting more attention because it’s seen as relatively stable and talent is as yet scarce,” said Nicolas Dumoulin,regional director at Michael Page India. Since it’s a nascent sector, relevant experience matters more than educational qualifications, said Dumoulin.
SECTORS: Any sector that is consumer-related. E-commerce and retail firms, FMCG and SaaS companies are prime examples.
PAY: Rs 30-60 lakh per annum, depending on experience and seniority of position.