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What Are You Doing To Hire Idea People? Probably Nothing!


As a result of the dramatic business successes of firms like Google, Apple, and Facebook, almost everyone has become aware of the tremendous economic value that comes from continuous corporate innovation. But unfortunately executives at most firms have failed to realize that they can dramatically increase their corporate innovation rate by simply focusing on hiring and retaining more “idea people.”

Ideas Start the Innovation Process

Increasing corporate innovation starts with fully understanding that there are three steps or phases in the innovation process. These three steps include:

Step 1 Idea generation; innovation starts with an idea from an employee.

Step 2 Collaboration; the raw idea is shared, vetted, and improved and a shared ownership is developed through collaboration with other employees.



Chris is a digital marketing and publishing whizz by trade, having worked alongside the Automotive, Information Security and Software Asset Management sectors.

Specialising in data analysis and social media, he combines an analytical approach with a creative flair to achieve the best results. With a keen interest in Technology and Politics, Chris is constantly on the look-out for the latest stories around change and innovation.

As a lover of all things innovative, he has developed a keen eye for spotting the latest trends and hot topics. He sources and reads the latest news and thought-leadership articles from the world of recruitment before sharing them with the social media population.


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