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Recruiters: What’s the Best Channel for…


Channels, the description for the multitude of sources that deliver candidates to your virtual lap. Recruitment channels encompass social networks, job boards, your website, word-of-mouth referrals, agencies (if you’re the hiring organisation) if you’re still so inclined. Each has benefits and detriments, but one or two yield results over and above the rest. Let’s break them down.

Job Boards

Generalist job boards are great for reaching a wide audience, because they tend to attract lots of jobseekers with transferrable skills. Specialist job boards will narrow your candidate market, but by definition, you are looking for a specialist – whichever industry you work in – and specialists are never ten-a-penny. Consider your budget as niche specialist boards tend to be more expensive but the trade off is often relevant, not just the targeting and specialism of the job boards you advertise with.



With over 15 years experience within the Recruitment industry, Mark considers digital publishing, digital engagement, recruitment marketing and advertising (all media), digital video production, creative design and more recently social media development as his core knowledge and where a lot of his experience lays.

Having been at the forefront of the digital publishing sector for well over a decade, Mark has founded numerous job boards and publishing businesses.

He has very strong business ethics, built on transparency and trust and equally as important, he enjoys close working relationships with all clients. A self-confessed digital geek Mark lives and breathes online media ensuring Recruitment Buzz stays ahead of the curve.


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