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How to Write a Job Description that Will Get Noticed


Stuck on writing an attention-grabbing job description? An expert walks you through some new trends that will give them more snap.

Who wants to be a customer service operator when you can be a custom happiness manager? And being a domestic technician sounds much fancier than being a housewife, as does being a sanitation consultant rather than a toilet cleaner.

Job descriptions are undergoing an overhaul at the moment, shifting from traditional and predictable to quirky and fun, says business coach Terri Billington.

Apart from simply having a swish new job description, a revamped job title can inspire current staff to perform better in their role, as new descriptions can offer more accurate detail and clarity, she says.

A great job description can also help attract the right people to a role, as well as better engage employees currently in that position. Recruits might also be interested in taking on a unique job title that sets them apart from others in the industry.



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Chris is a digital marketing and publishing whizz by trade, having worked alongside the Automotive, Information Security and Software Asset Management sectors.

Specialising in data analysis and social media, he combines an analytical approach with a creative flair to achieve the best results. With a keen interest in Technology and Politics, Chris is constantly on the look-out for the latest stories around change and innovation.

As a lover of all things innovative, he has developed a keen eye for spotting the latest trends and hot topics. He sources and reads the latest news and thought-leadership articles from the world of recruitment before sharing them with the social media population.

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